Our Design Collaboratorium
Our Design Collaboratorium is a concept where a CONCEPT is given by our customers and we realize that CONCEPT into a PRODUCT.
Simple, by having a Team of Vibrant & Creative People, a Knowledge & Discovery Center & Knowing all Five Insights below:
- CONSUMER INSIGHT
- PRODUCT INSIGHT
- MARKET INSIGHT
- COMPANY INSIGHT
- COUNTRY INSIGHT
The following steps are undertaken to design a good product:
- Generate concepts and idea.
- Develop a market analysis through market research to provide more market, consumer and country insights.
- Innovation of personal and home care products.
- Monitoring competitors’ activities.
- Transforming concepts into products that are marketable & desired by consumers.
- Provision of analysis of market trends to better understand the marketplace.
- All products undergo stringent QC and Microbiological tests to ensure brand integrity.
- Sourcing packaging components and product compatibility testing.
- Label and packaging design elements for visual impact.
- One-Stop product registration with the Ministry of Health, Halal certification with JAKIM.
- Complete technical support for product write-ups, presentations and marketing claims.
- Storage and challenge testing capabilities to ensure formulation robustness.